A modern transformation company.

Welcome to Underdog Studio.

Who We Are

Rethinking non-stop transformation.

Because real progress comes from steady adaptation, not endless upheaval.

The goal was never transformation. It was growth.

We're a Sydney-based business and technology transformation consultancy for high-growth and private equity-backed businesses with big targets and no time to waste.

Simply put, like any good underdog, we achieve more with less. More growth with less cost, time and frustration.

We use design, data, technology and AI, combined with hands-on experience, to grow your business. Realised quickly.

Our full site is on its way. In the meantime, we're open for conversations.

Our Founders

Brent Clarke

Founder

Brent spent the better part of a decade inside McDonald's Australia, as a core member of the Australian leadership team and the global technology team, where he launched the MyMaccas loyalty programme. Over 4.5 years leading digital, he grew the mobile app by more than 100x. By the time he handed the digital remit over, more than 1 in 5 customers were ordering through it. Most recently, he served as fractional Chief Digital Officer leading digital channel transformation at Australia Post, during one of the most complex transformations in Australian corporate history. Connect on LinkedIn

Founder

Thomas Tearle

Tom led VML in Australia and New Zealand for the last five years as CEO, a 350-person, six-location business within WPP's global network, where he also sat on VML's Global Leadership Team and WPP's AUNZ Executive Committee. In that time, he delivered seven Agency of the Year titles, 14 Cannes Lions and seven Effies, while overseeing five mergers. Originally trained as an electronics engineer, he built his way up through every level of the agency and consulting industry, across independents and holding groups in the UK and ANZ. Connect on LinkedIn


Here's what the first conversation looks like.

We don't do long proposals. We do a focused 90-minute conversation where we put the real business problem in the middle of the table and look at what's blocking growth, what's creating risk, and what the next 12 months need to deliver. We tell you honestly what we think, and whether we're the right people to help.

Let’s Talk

Fill out the form and we’ll be straight in touch.